Why You Must Take Care Over Your Categories
The purpose of classifying a book is to drive discovery and sales of your book. When people search online bookstores, such as Amazon, or browse them to discover new books, correctly categorizing your book means your book should appear at the right time to the right people. If you don’t classify your book correctly, it could appear in an inappropriate category, annoying the browser; it could miss out on the chance of being included in the bookstore’s marketing materials, or worse, just not appear at all to your intended audience. For an example of how this can happen on Amazon, see also-boughts inCHAPTER 12: ONLINE SALES AND AMAZON – AMAZON.
Getting these details right will give your book the best birth into the world.
Categories from Enjoying It: Candy Crush and Capitalism
These are the industry subject categories/codes, called BISAC (Book Industry Standards Advisory Committee).
There are levels of BISAC category: general categories, like "Philosophy," and sub-categories, like "Philosophy/Eastern."
Once your book has been scheduled we seed trade databases with the three categories you give us in Book Details. We do this through our Nielsen Book data and Amazon Advantage accounts in UK, and through our distributor NBN in US.
When readers start noticing your book online the initial BISAC categories are very unlikely to map exactly onto the categories in which your book is ranked on Amazon, Google, Apple and other retailers. Once active readers start searching for your book, browsing for it in a category, landing on its page, pre-ordering and ordering, the automated search engine algorithms kick in, track customers' browse paths and buying patterns and override the BISAC we supply. This process is highly automated, and categories vary by retailer and by region. In some categories, like History, Amazon's sub-categories will go deeper than the BISAC.
You can recommend changes to to bibliographic data, including your paperback categories, on Amazon.com via an Author Central account; you can request additional categories or removal. You cannot change Kindle categories on Amazon.com. For Amazon UK, if your browse categories are wildly wrong, please contact us through the Author Forum in Sales & Distribution/Sales Online; we can ask Amazon to change categories for your paperback and also the Kindle version of the book in the UK. However, be warned, Amazon will remove a category more easily than add one; changes can take several weeks to feed through and aren’t guaranteed.
If you do not enter a category we will do it for you, but authors usually have a closer knowledge of their particular market than the marketing assistant.
To add a category
Click on + add category to reveal the various categories.
Look for the deepest, most relevant category.