In this section:
In the first instance, your publicists records their initial work as Email/Press Release in Marketing Activities
We use Email/Press Release as a catch-all. This means your publicist's initial approach (article pitches to magazines, pitches for interviews, requests for reviews, etc.) will all be recorded as this activity, and the only date used will be Date Offered.
If a contact responds positively, then this will be recorded as the label that matches the activity:
For example, if a contact responds to the initial approach by:
When you receive the Starting to market notification, it will (amongst other things) ask you to:
We strongly encourage you to do this. It will support your publicist's work. Some media contacts like to hear from us and some, the author only. A personalized approach can go far. You can also send it out to your own mailing list, if you have one. If you don't, then consider starting one.
Of course, please upload your press release to your Marketing page and record any press releases you send out as a Email/Press Release Marketing Activity as well.
And if you're looking for inspiration and want to see what your publicist has done, then drop us a line on If you Email/Press Releases forum.
File formats we want:
Formats we don't want:
How to upload:
Never attach a press release as a separate document, always put it in the body of an email.
Make sure you include: